Monday, June 16, 2008

BTN-Comcast impasse at a close?

The Chicago Tribune reports today that a deal between Comcast and the Big Ten Network is imminent. The deal sounds similar to what was reported back in March--the BTN will get its wish and will be on "expanded basic" everywhere within the Big Ten footprint except Philadelphia and will be on a sports tier everywhere else. The Trib also reports that the price will be something in the range of 70 to 80 cents per subscriber (I presume this means inside the Big Ten footprint, which is where the $1.10 figure had been discussed). If true, this means that the Big Ten will have prevailed on its placement demands and will have ended up with a 65 percent of what the BTN has long described as a "sticker price." That's a win.

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